Programs in data analytics tend to focus on topics such as gathering and interpreting data, website tracking codes, marketing campaigns and program management. Courses may also focus on the integration of analytics with other facets of the business world.

In order to improve job prospects and learn more specialized information, many students decide to earn an undergraduate degree, such as a Bachelor of Arts. Certain schools allow students to earn a BA on a flexible schedule through online or part-time programs.

Part-time learning allows one to obtain a degree or qualification even if one cannot attend school on a full-time basis. One can learn at one's own pace, gradually accumulating credits that count towards a final qualification.