Master in Digital Project Management - Online
INESDI Business School
Key Information
Campus location
Online
Languages
Spanish
Study format
Distance Learning
Duration
12 months
Pace
Part time
Tuition fees
EUR 7,200
Application deadline
Request info
Earliest start date
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Introduction
The project manager has gone from being an operational figure to a strategic one, going from defining the different tasks to be carried out, to strategically leading work groups within the organization.
Currently, the progressive digitization of companies, and the rise of the Internet as one of the main marketing and communication channels, has contributed to the appearance of the so-called Digital Projects. A digital project can range from the development of an application or a web page to the implementation of different digital tools that favor the streamlining of different business operations. These new products, services or processes, in companies, have increased the importance of the so-called digital project managers.
A digital project manager, just like a traditional project manager, must coordinate project planning, ensure the quality of each of the deliverables, make the necessary adjustments to them, according to changes that may occur in the environment. and to the results derived from the defined indicators, as well as to anticipate potential risks, to guarantee that the final result is optimal according to the client's needs. However, unlike a traditional project manager, a digital project manager must be at the forefront of the latest technological advances, must know the inherent aspects of digital products and services, as well as understand the key phases during the process of digitization of any organization.
In this context, Inesdi's Master in Digital Project Management offers an overview of the different essential phases in the project management process, aligned with the new version of the PMBOK of the PMI (7th edition), while deepening in the management of digital projects; thus responding to this new business need.
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Ideal Students
This master's degree is designed for project managers and work team leaders linked to both traditional and digital products and services; for professionals from other fields who want to acquire specific knowledge about project management and achieve an improvement in their professional position; and for graduates and graduates in technical engineering, economics and business and science who want to enter the field of project management.
Curriculum
The study plan is developed over twelve months, starting in the month of May or November of each year, with a scheme of ten modules that correspond to the subjects, a master's final project that is developed throughout the year and two voluntary workshops. These modules are divided into two blocks: Block I. Project management; Block II. Technological projects.
Module/subject | ECTS |
Bootcamp. Digital Business | 2.5 |
Block I. Project management | |
Principles and project development | 2.5 |
Team and stakeholder management | 5 |
Project planning | 5 |
Quality management and project delivery | 5 |
Metrics and decision making | 5 |
Project uncertainty and risk management | 5 |
Models, methods, methodologies and tools | 5 |
Block II. Digital projects | |
Adaptation and redefinition according to projects, products and organizations | 5 |
The digital project | 5 |
Digital project management | 5 |
Master's Final Project | 10 |
Workshops | |
Workshop 1. Preparation for PMP certification | |
Workshop 2. Fundamentals of web technologies |
The structure and duration of the Master in Digital Project Management allows us to ensure the achievement of the previously specified objectives. Below you will find more details about the modules into which this program is divided and its content:
(Note: the modules are not shown in the order of their appearance in the program, but rather by block).
Bootcamp. Digital Business
This bootcamp aims to introduce students to digital business, how a digitalized company works, what new digital business models exist and how to promote innovation based on digital platforms.
- Digital ecosystem and impact on business
- New digital business models
- From traditional projects to digital projects
- The role of the Digital Project Manager in the current environment
Block I. Project Management
Principles and project development
The principles govern the functioning of teams and organizations; as well as mark the development of a project. The correct alignment of all parts is essential to achieve the objectives set; Likewise is the knowledge about the project to be developed. Thus, the objective of this module is to delve into the different principles that govern the management of projects identified within the framework of PMBOK 7, while analyzing the different key aspects in the development of the project, and the role of the parties involved in it. each of the stages of the project's life. Among some of the points that will be seen, the following stand out:
- Project management within organizational management
- The parties involved in project management.
- The 12 principles of project management
- The development of the project
- The project life cycle
- Approaches to project development
- The phases in the definition of the project
Team and stakeholder management
The final result of a project depends on the correct integration and leadership of the different parties involved in it. The management of both internal teams and external groups is essential to achieve the set objectives. Motivating, engaging, leading and optimizing communication flows is an essential part of project management processes. Thus, in this context, the objective of this module is to delve into the management processes of both the interested parties and the team that is part of the project; and provide the tools and knowledge necessary to lead different work teams.
- Stakeholder Management
- Commitment
- Interaction
- Management of internal teams
- Leadership: styles and skills
- Culture
- High performance teams
- Change management
Project planning
Planning integrates the different aspects linked to the organization, before, during and after the development of a project. The correct coordination of each and every one of the activities involved directly impacts the final deliverable. This module aims to delve deeper into the different areas involved in project planning. Some of the topics that will be seen are:
- Key variables
- The project schedule
- Project costs
- Human resources
- physical resources
- Contracts and legal aspects
- The processes within the project
- Tool use: MS Project
Quality management and project delivery
The expectations in relation to each of the deliveries that must be made during the project development process differ depending on the different interest groups. Additionally, constant changes in the environment can lead to the redefinition of certain aspects of a project. In this context, the objective of the module is to provide the student with the necessary knowledge to define the scope of a project and guarantee its quality, making the necessary adjustments according to changes in the environment and the needs of interest groups. Some of the topics that will be seen are:
- The project deliverables
- The scope of the project
- The quality of the project
Metrics and decision making
Defining, implementing and monitoring certain key indicators is necessary and required to achieve optimal results for the output under development. The objective of this module is to provide the student with the necessary tools that allow them to measure the results of the project, as well as make the indicated decisions at all times, ensuring that the optimal expected product/service is reached, according to the planning previously carried out. Some of the topics that will be seen are:
- Definition of key indicators
- Areas of application
- Presentation of information
- Decision making
Project uncertainty and risk management
Operating in environments subject to constant change forces companies to adopt measures aimed at managing risk and uncertainty, during the management of each of the projects developed in them. The objective of this module is to offer the knowledge and tools necessary to manage risk, ambiguity and complexity in the environment.
Some of the topics that will be addressed are:
- Uncertainty in projects
- Ambiguity in projects
- Complexity in projects
- Volatility in projects
- Risk in projects
Models, methods, methodologies and tools
There are different models, methods, methodologies and tools that contribute to correct project management, and which may vary depending on the type of project being managed. Thus, the objective of this module is to delve into the most relevant ones and focus on the most important aspects of each one, so as to favor their selection based on the variables treated in the “Adaptation and redefinition according to project” module. , product and organization.” Some of the topics that will be addressed are:
- Models:
- Leadership models
- Communication models
- Motivation models
- Change models
- Other models
- Methods for data collection and analysis
- Methodologies:
- Traditional
- Agile. (Scrum, Kanban) and Lean
- Tools:
- Strategic management
- Strategic planning
- Other tools
Block II. Digital and technological projects
Adaptation and redefinition according to project, product and organization
Each project must adjust to different variables such as the type of organization and the type of products/services. Taking this into account, the objective of this module is to influence the process of tailoring projects, providing all the knowledge and tools necessary to do so in accordance with the standards that mark project management. Some of the topics that will be addressed are:
- The adjustment process according to the different key variables and project phases
- Project management according to sector and organization
- Product-based project management
The digital project
The Internet has become one of the main marketing and communication channels available to businesses for the growth generation. The existence of this channel, as well as the evolution of technology, has favored the appearance of infoproducts and digital products such as eBooks, online courses, apps, video games, among others. Broadly speaking, digital products are goods that are purchased through a website that do not have a physical form. The development and launch of digital products has different advantages from a business point of view. Likewise, the progressive incorporation of new technologies in companies has favored the transversal digitalization of their different functional areas. As a result of this, the management of projects linked to this type of products and processes differs in relation to the management of projects linked to traditional products, services and processes. This module aims to offer a holistic vision of the different aspects that concern digital products, services and processes, as a prelude to the module aimed at managing digital projects. Some of the topics that will be addressed are:
- Digital transformation
- Key aspects and definition of a digital project or product
- Ideation and development process of digital projects. Processes and techniques for ideation, prototyping and optimization in the design of a digital product or service and generating an MVP (minimum viable product)
- The life cycle of digital projects
- The launch of digital projects.
Digital project management
The different variables and actions contemplated in the project management process are modified depending on different variables. One of these variables is the final product or deliverable. This module is the continuation of the “Adaptation and redefinition according to project, product and organization” module. The objective of this is to delve deeper into the project management process whose final deliverable is a digital product, service or process. Some of the topics that will be addressed are:
- Definition and planning of the digital project
- The key processes in digital project management
- Interest groups in digital projects. Actors and departments involved
- The selection of human capital in digital projects
- Uncertainty, speed and risks in digital projects
- Tools, methods and models for digital project management
- OKRs (Objectives & Key Results) Methodology
Master Thesis project
In the Master's Final Project, the student will have the option of carrying out a project for a real company. You can do this for your own company or choose from the projects proposed by Inesdi.
Workshops
Workshop 1. Preparation for PMI PMP certification
Certifying or accrediting the knowledge acquired in relation to a specific area allows the professional to improve their positioning in the labor market. One of the most relevant certifications, currently, in the field of project management is the PMP certification from PMI. This workshop aims to help the student in the preparation of this certification. Some of the aspects addressed in the workshop:
(Note: the program is completely aligned with PMBOK 7, so the objective of this workshop is practical and not theoretical).
- PMI registration application
- Knowledge Areas/Processes
- Practices
Workshop 2. Fundamentals of web architecture and technologies
There are many technologies, tools and architectural styles to develop websites and applications. A digital project manager must have basic knowledge of web architecture, development and technologies and how they interact with each other. That is why the objective of the workshop is to provide students with basic knowledge about HTML, Java, CSS, PHP
Program Outcome
Overall objective
The general objective of the Master in Digital Project Management is to provide the student with the knowledge and tools necessary for project management in different organizations, and linked to different products; delving into each of the key knowledge areas contemplated by the PMI in its 7th edition of the PMBOK; as well as, focusing on the particular case of digital projects.
Specific objectives
The Master in Digital Project Management pursues the following specific objectives:
- Identify and delve into the 12 principles that govern project management.
- Differentiate the different phases of the life cycle of a digital project.
- Determine the key aspects in team management, both internal and external.
- Delve into the different phases and essential areas in the planning process of a digital project.
- Understand the concept of project deliverable/s and know the different causes or aspects that may impact the modification or redefinition of the same/s.
- Define the KPIs necessary to monitor the different phases contemplated in the planning phase, as well as identify the necessary tools to monitor them.
- Make decisions based on the results obtained during the monitoring process of the defined KPIs.
- Identify the different tools necessary to manage risks, uncertainty, volatility and complexity of the environment, and apply them in order to reduce the negative impact that may be generated on the project.
- Understand the concept of a digital product/service and adapt the project management process to it.
- Know the different methods, methodologies, models and tools currently used in the project management process.
Career Opportunities
Upon completion of the Inesdi Master in Digital Project Management, the student will be able to occupy positions such as:
- Director of national and international projects
- Digital Project Manager
- Project management consultant
- Director of project quality
- Project Management Office Director
- Project risk manager
- Portfolio Manager
- Program Manager
- Work team manager