The Ultimate Digital Marketing Training: SEO, Google Ads and Cold Email Course - ClickSlice
FutureLearn
Key Information
Campus location
Online United Kingdom
Languages
English
Study format
Distance Learning
Duration
12 weeks
Pace
Part time
Tuition fees
USD 39 / per month *
Application deadline
Request info
Earliest start date
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* after your 7-day free trial you can pay $39 per month to keep learning online
Scholarships
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Introduction
Learn how to launch an effective SEO, Google Ads, and cold email campaign from scratch following repeatable step by step processes.
Build sought after digital marketing skills in SEO, Google Ads and cold emailing
This digital marketing ExpertTrack will teach you everything you need to know to grow your Google traffic, run profitable PPC campaigns, and build effective cold email marketing strategies.
The courses within the ExpertTrack offer a path to becoming a digital marketing expert, allowing you to:
- grow your own business
- move to a career in digital marketing
- offer marketing services to clients
Complete in-depth SEO training to increase your online sales
If you want to get free traffic from Google, you’ll need to make your website rank. The first course in this ExpertTrack teaches you how SEO really works, how to complete competitor analysis and ways to build powerful keyword ideas to drive more online sales.
All of the techniques within this course have been used by top digital agencies but are easily repeatable once you understand the concepts behind them.
Add technical SEO and link building to your marketing strategy
Break down your SEO tasks to make them more manageable and get to grips with what Google really values. You’ll master technical SEO to create a great user experience and build your website for better rankings.
To complete your SEO training, you’ll learn how to gain powerful backlinks from different websites. Each element of this SEO course will work together to help you push your website to the first page using a blend of on-site and off-site techniques.
Set up and run Google ad campaigns to increase website traffic
Use your newfound keyword knowledge to set up and run profitable Google ad campaigns. You’ll watch a real-time campaign set-up to write your own top quality ads, improve your quality score, and track your online sales.
Once you’ve mastered the basics, you’ll be ready to use different bidding strategies and include ad extensions to increase the profits from each campaign.
Learn how a cold email campaign can support your marketing objectives
The final course will focus on generating leads through cold email campaigns. ClickSlice will show you the exact cold email template that they’ve used to generate business, as well as tips for creating marketing emails that turn into sales.
Learn digital marketing tips and tricks from a top London agency
Every approach and marketing technique in this course has been used and honed by ClickSlice - a marketing agency in London that generates over 6 figures in revenue. Uncover the templates, strategies, and overall digital marketing blueprint that they’ve used in over 100 client projects.
Key skills you will learn
- SEO
- Link Building
- Keyword Research
- Technical SEO
- User Experience
- Google Ads
- Lead Generation
- Digital marketing
- PPC
- Content marketing
- Email marketing
- Marketing
Experience requiredYou do not need to have any previous experience in these areas or experience within digital marketing. Each course will explain the basics before moving on to more in-depth approaches for SEO, Google ads, and cold emails. | Getting startedThis ExpertTrack has been created for anybody who wants a career in digital marketing or to build their own digital marketing business. Upon completion of ExpertTrack, you’ll have the skills and confidence to grow your online traffic and sales from a variety of sources. |
ExpertTrack course overview
- The Ultimate SEO and WordPress Training Course for 2021: Rank #1
Learn how to best implement on-page and technical SEO to best improve a WordPress website’s ranking on Google. - Google Ads Course for Beginners - From Zero to PPC Hero
Get to grips with how to successfully run a Google Ads account and help increase its profitability. - Cold Email Mastery: The Ultimate B2B Lead Generation Course
Understand how to grow your business and generate B2B leads via the digital marketing strategy of cold emailing.
How ExpertTracks work
Join an ExpertTrack to master new skills in your chosen specialist area. Work through a series of topic-focused courses at your own pace, and pass the final assessment to earn a digital certificate award that proves your expertise.
Join a free 7-day trial Decide if the ExpertTrack is right for you with free access to the full suite of courses and assessments for a week. | Keep learning for $39/month Pay a monthly subscription fee of $39 for as long as it takes you to complete the ExpertTrack. You can learn at your own pace and cancel at any time. | Earn digital certificates Receive a certificate for every completed course and pass the final assessment to earn a digital certificate that you can share with your professional network. | Become an expert Use your specialist training to progress further in your career or build expertise in areas you’re passionate about. |
Who will you learn with?
Joshua George
Joshua is the founder & owner of ClickSlice. Josh regularly attends SEO conferences across the world to ensure he’s always updated on the latest Google algorithm updates and trends.
World-class learning with
ClickSlice
ClickSlice is the leading SEO agency based in London. We primarily help businesses generate more revenue by increasing their websites' visibility online.