Master in Export Management & International Marketing
w.academy
Key Information
Campus location
Ancona, Italy
Languages
Italian
Study format
Distance Learning
Duration
173 hours
Pace
Full time
Tuition fees
EUR 5,900 *
Application deadline
Request info
Earliest start date
Request info
* +VAT
Introduction
The Master's objective is to build the mental and technical framework for those who wish to cover roles that look after the international interests that every company desires and expects. In fact, the path allows you to build different career configurations that adapt to your personal and previous training mindset. This route is recommended for those who have always had a natural predisposition to know and deal with different cultures and countries, to understand their habits and styles. It is also recommended for those who want a managerial career in companies with international and multinational structures. Furthermore, thanks to the executive cut where the lessons are concentrated purely on practical tools and applications and held by Managers and professionals who "do the job they teach", it is the indicated path for those who already work in national corporate contexts and who are preparing the structure and want to prepare their people for the internationalization of their business.
Ideal Students
Recipients
Graduates in economics, humanities, linguistics, law, marketing
Admissions
Scholarships and Funding
Financing
To allow all participants to invest in their future, w.academy provides various options available between payment solutions in a single solution or flexible and financing methods agreed with credit institutions.
NATIONAL YOUTH CARD for under 35s
From 24 February - 24 March 2023
€2,950 + VAT
Curriculum
Program
The training course is structured according to the following modules:
Introduction: how to outline an international business strategy. Focus: Business Model Design
Foreign trade - part 2: SWOT Analysis of country areas for an effective Export Strategy
Back-office & International Admin - part 1: the legal aspects in Export Management
International Marketing - part 1: strategic plan and operational plan
Back-office & International Admin - part 2: logistics in international trade
International Marketing - part 2: Marketing Intelligence
Back-office & International Admin - part 3: tax aspects of International Export
International Marketing - part 3: Performance Marketing
Foreign trade - part 1: the markets and first steps to launch an effective Export Strategy
Ecommerce & Ecommerce Marketing
International E-commerce Marketing Strategy. Focus: the FMCG sector and the main marketplaces
Program Outcome
What you will learn during the Master
- Digital Export Management
- International Product Management
- International General Affairs
- International Business Development
- International shipments
- International Buying
- Commercial Responsibility
- Country Sales Management
- International sales
Titles achieved
- Master's degree
- Diploma of references and skills (drawn up by teachers and companies attending the classroom)
All the diplomas and certificates obtained will be notarized and certified in blockchain, thanks to the partner Notarify.